Self-care App

Asiacell is the leading telecommunication provider in Iraq with more than 14 million subscribers. As part of the progressive and ongoing effort of the organisation to deliver the best experience for its customers, its mobile app enables user to manage their account and enjoy discounts with merchants nationwide that is part of its unique loyalty programme.

Introduction

  • A mobile app Asiacell customers to manage their accounts
  • Supports up to three (3) languages (Arabic, Kurdish and English)
  • User can redeem discounts and rewards from the app directly
  • Featured on Nielsen Norman Group’s UX Metrics & ROI report
  • More than a million installs acquired after the redesigned app launched

To learn about my full design process for this project, access the link below (password will be required):

View The Case Study

Role
  • Visual Design
  • Interaction Design
  • Information Architecture
  • User Research
  • User Journey Design
Related Links
Year Completed

2019