Introduction

• Video sharing platform for fitness enthusiasts (Twitch / Youtube for Health and Fitness)
• User can support content creators on platform by sending REP$ (for example: Twitch’s bits)
• Livestreams enable (almost) real-time interaction between streamer and viewers with live chat
• Certified and licensed instructor would have its certification badge displayed on the site

Understand: Business Requirements

With the growing demands in fitness related content during the pandemic where gyms were inaccessible due to lockdown restrictions, the platform (MOVE) can help individuals to plan workout at their home and can enable them:

• To browse for workout that meets his/her interest
• To easily share their fitness journey
• To easily support content creators on the platform
• To easily sign up and become content creator as well, spurring the growth of the platform progressively

Define: Project Focus

With better understanding on the business requirements, outcomes were outlined to ensure the product includes active participations from every team members (including Developers).

Business outcome(s): Increased awareness and high number of sign-ups to the platform.

User outcome(s): Enjoying an improved, happier and healthier lifestyles from consuming and contributing fitness contents on the platform.

Co-designing The Minimal Viable Product (MVP)

Before the workshop: Proto personas were created during the initial discovery and planning of the design workshop. As a result, three user types with their needs, goals and pain points were identified:

• Viewer: Browse and share videos, and can become a content creator
• Mover: Uploads own video content and organises livestream which are co-hosted with MOVE
• Support staff: Internal team member from MOVE. Manages request from users. Plans and operates the livestreams.

With the user types identified, a research on competitors (popular video sharing or livestream service) were conducted to draft important user stories that may be required by the platform. These user stories were reviewed with stakeholders during the workshop.

With the user types identified, a research on competitors (popular video sharing or livestream service) were conducted to draft important user stories that may be required by the platform. These user stories were reviewed with stakeholders during the workshop.

During the workshop: Based on Jeff Patton’s User Story Mapping, stakeholders were invited for a hands-on session to define features that are essential to the product. These sessions includes team members that were well versed in fitness, product development, technology and UX. With less than 2 working days (total hours spent), this User Story Mapping workshop enabled the team members to determine the MVP features of the product, and slicing out features that may applicable for future releases.

After the workshop: The completed user story maps where digitised and uploaded into a centralised repository. This enabled team members to easily reference the planned feature at any time.