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I participated in the design process from managing the user experience, user interface and programming for the game while liaising with different partners including publisher, sound designer and external developers for advices and meetings.

Towards the launch of the game, besides from planning for marketing ideas involving social media channels, I had also created a teaser video for the game to generate buzz and understanding towards the game.

This would definitely be the biggest project that I had ever taken to date, detailing from the start towards the completion and foreseeing the launch of the product itself. The game can be played now at Facebook via https://bit.ly/playnoobees

Download from the Apple AppStore: GMA Garnet Abrasive Blasting Calculator
Download from the Android Market:  GMA Garnet Abrasive Blasting Calculator (Android)

To complete the game, user are required to rearrange puzzles in its original position. The development of this project took 2 weeks to complete.

This is an animated greeting card created for the lunar new year of Metal Rabbit in 2011. A rabbit is created for the animation symbolizing growth and prosperity at greater heights, guiding user through different auspicious messages.

The greeting card would have greeting messages from the client offices around the world, which were represented by their location on a 3D globe.

The contents are created originally and the design are crafted for the Full-HD resolution (1980 pixels by 1080 pixels) LCD TV display. I worked on DiGi Wall’s Interactive Expression and Music Mixer.

Interactive Experience is a live drawing board, allowing user to express themselves freely using hand gesture on a 52 inch canvas. The result of their artwork can also be printed as a postcard-sized photo.

Music Mixer in an interactive synthesizer, allowing user to compose their tunes on-the-fly. The Music Mixer consists of 8 different tone.

The design of the card are based on combination of the year of Metal Tiger and the beautiful Chinese calligraphy art. Although the message conveyed from the interactive greeting card as short and concise but the golden brush strokes wishes both longevity and prosperity to the reader of the e-card.

I was responsible entirely in designing and developing the greeting card.

The website’s background image would react to the music that is currently playing. The website allows fans to participate in creating the picture mosaic in one of the section with their Facebook account.

The objective of the game is to control the Michelin GreenX tyre, and collect all miles on the game without hitting on the petrol kiosks, except when you have collected a power-up GreenX icon.

Through the microsite, I want to show how an interactive agency can deliver a transformation for their client. Hence, through an online engagement channel like Augmented Reality, user may experience a surprise in changing a dull and conventional looking site onto a digitally-relevant and engaging website.

The marker for the website were published in a marketing magazine. It can also be obtained here: http://www.manmeng.net/projects/yolk/ar/assets/pdf/marker.pdf

The project consists not only text based information, but a huge amount of newspaper and audio clippings, TV recordings and raw footage of interviews with successful entrepreneurs. Entrepreneurs are shot in front of a green screen, which will then appear in the digital presentation.

The project took 2 months in development process. The installation was installed at Fusionopolis, Singapore. Alternatively, user will be able to access the content on a website as well.

Prior to animating the sequence, proper planning such as storyboarding as carefully thought through different scenes. Extra twist were added on top of the original storyline which were always stereotyping the ending with the tortoise winning due to it’s slow but steady pace.

The animation is starred by Toot the tortoise, Haff the hare and Buldo the bulldog.

The mini-site is designed as a virtual journey to guide user through a simulated role-playing game that is also heavily influenced by that popular franchise. This website is also featured on one of the video games magazine that is published locally in Malaysia.

It is also one of the earliest project for me to explore various possibility in creating design for website layout, especially with 3D software, such as 3DS Max Studio, in this instance.

2 teaser are created as part of supporting the campaign. Funtastic White, a clip that is set to portray a sense of humor that is injected into every single professional graduates. Funtastic Black, on the other hand are aimed to be guiding people towards the graduation night itself, which in return, we wanted to create a fun atmosphere, just like in fun-fare, except they are browsing through a list of fresh graduate works.

It is utmost important to keep usability in mind, which would help keeping the traffic of the website healthy and user engaged. However I took on the challenge beyond good usability, which experimented with the limitation of the web, and to provide a cinematic browsing experience, despite limitation such as internet bandwidth and user’s computer requirement at that time.

The installation’s images is then processed and put online after the exhibition, allowing the user to participate in discussion as well as viewing their creation.

With the target audience in mind, fusion between pop culture and technology are applied into the design elements for the posters, wallpapers, icons, and video trailer. Video trailer is also produced and placed on the college machines, allowing user fast access towards the exhibition details.

A lot of details are carefully crated, such as improving user experience in understanding the competition visually, as well as navigation experience for the entire website. An animated sequence on how to use the website is also created.

One of the most challenging aspect of the project is to be part of the team in coordinating the participants in the green-screen video shooting. The raw videos are then processed and composited in After Effects, that the post-production took approximately 2 weeks to completion.

This articles are suppose to cater for the second issue of this magazine, which features a lot of information on conserving our environment and how we can do our part in making it a better place to be. The launch of the magazine was held in conjunction with Singapore’s Earth Hour.

I took on the development of this project which the creative and art direction is already defined by the agency. The microsite contains 3 mini games such as a jigsaw puzzle.

The website is an audio visualiser which reacts to the music that is playing on the background. The website consists of media downloads and access to the band’s pictures, videos and gigs information. Songs from the album are periodically released on the website for fans to share and listen.

A sense of depth was created on the website, to guide user through a smooth, elegant transitions between section. Like a country with 4 different seasons, the website would transform it’s look and colour mood as you travel to different section of the website.

The project is an interactive installation that allows user to speak through a loud haler, created from recycled material. The screen would then respond in feedback to the user interaction.

Each instruments can be switched on or off. A recording from each the band member’s voice are located in each of the instrument. When all instruments is switched on, the actual song would play harmoniously.